Squooshi is a refillable squeeze pouch that gives parents the freedom to give babies and kids healthy food in a fun container. At the time of branding, design and naming, this was a brand-new idea for the kids’ food market.

My role included naming and supporting copy for initial launch in the USA.

Tell me your story and I’ll help tell it to the world

    What are you after?

    How did you hear about me?

    By submitting this form you agree to be added to my mailing list.
    You can unsubscribe at any time.